Growing pains of on-demand media

No one loses or wins in the battle of Netflix & Amazon on-demand streaming videos, says Betsy Shiffman from Wired Magazine. But judging by the reader comments, the Losers R US: the generation X/Y users.

We’re still so early in this on-demand content game that the technology is very poor and the usability is far from ideal. Sure, we’re doing it to spare our kids from this painful transition. Thanks to the persistent curiosity of our guinea-pig mind we are patiently trying out anything you throw at us in a shiny box (virtual or real) until you — content providers — get it right. Even with the economy failing, game sales are up 52% and overall electronics sales continue to show growth. You can thank us by lowering your prices and making better tech toys — that is better usability, energy efficient and visually pleasant with less cables.

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